Analista Sênior De 4ps

The professional will be responsible for defining the strategic positioning of products within the Retail segment, ensuring alignment with business objectives and market trends. This role involves planning and managing the entire product lifecycle, from product launch to end-of-life or discontinuation, with a strong focus on operational execution and performance monitoring.

Collaboration with the marketing and sales team will be essential to support the development of digital content and oversee its implementation, ensuring consistent brand presence and customer engagement. The professional will also conduct ongoing research on competitor products, pricing strategies, and market positioning, providing insights that support decision-making and portfolio optimization.

Additionally, the role includes supporting the planning and execution of initiatives to achieve and exceed revenue, sales volume, and market share targets. The professional will identify opportunities for portfolio improvement and expansion, while analyzing competitor behavior, market dynamics, and customer needs to anticipate trends and strengthen competitiveness.

Finally, the position will provide operational support in planning, tracking, and monitoring the company’s quarterly P&L, contributing to the achievement of financial and strategic goals.

Requirements Completed higher education (Bachelor’s degree);

Graduate studies will be considered a differential (or Postgraduate studies will be considered an advantage);

Required experience of 5 to 6 years in the field;

Advanced English – will be tested in the interview;

Intermediate Spanish – will be tested in the interview;

Advanced Excel / Power BI;

Experience in preparing presentations for senior leadership.