Graphic Designer (Toys and Baby Gear)

About Us: Move2Play is a rapidly growing kids toy company in the e-commerce space. We were founded with a mission to create unique, interactive toys that get kids moving. We're a small but enthusiastic team that likes to work hard, move quickly, and bring thoughtful, engaging products to families across the country.

As we continue to grow, we’re looking for a talented Graphic Designer to help shape the visual identity of our products from concept to shelf.

Job Description: We are seeking a talented and detail-oriented Graphic Designer to join our team. This role focuses on graphic design execution for toys and baby gear products — including packaging, print artwork, character illustration, surface graphics, color studies, and visual concept development.

The ideal candidate has strong illustration skills, a sharp eye for color and composition, and experience creating graphics that resonate with both kids and modern parents. This is not an industrial design or soft goods design role — it is a graphics-first position embedded within product development.

**Portfolio or personal website is required. **Professional fluency in English (written and spoken) is required.

Salary: 30-40K USD | 5-15% Bonus

Responsibilities: Create original character illustrations and playful graphics for toys and baby products Develop surface artwork for products (prints, patterns, decals, labels, etc.) Conduct color studies and create cohesive color palettes across product lines Prepare production-ready print files and packaging dielines Collaborate closely with product designers, brand designers, engineers, and overseas manufacturers to ensure accurate execution Develop instruction manuals, inserts, and other printed collateral Design engaging retail packaging, including layout, typography, callouts, and compliance elements Contribute to new product concepts with visual mockups and graphic direction Maintain brand consistency across all product graphics Stay up-to-date on design trends in toys, baby gear, illustration, and packaging *Leverage AI platforms to enhance and expand design design tasks

Qualifications: Bachelor’s degree in Graphic Design, Visual Communication, Illustration, or related field 4+ years of experience in graphic design - experience in toys, baby products, or other consumer products is required. Advanced proficiency in Adobe Creative Suite (Illustrator and Photoshop required; InDesign strongly preferred) Strong illustration skills (vector and/or hand-drawn style) Experience preparing print-ready files and working with packaging dielines Solid understanding of typography, color theory, and composition Ability to manage multiple projects and move quickly in a fast-paced environment Strong attention to detail and organization Experience working with overseas manufacturers is a plus Passion for children’s products and understanding of what appeals to both kids and parents *Experience working with AI platforms to improve design outputs

Nice-to-Haves: Experience designing retail packaging for Amazon or mass retail Experience with character development and brand mascots Familiarity with basic 3D mockups or rendering tools Understanding of toy safety labeling requirements Experience working with licensed IP

Benefits: Fully remote position Competitive salary based on experience Health, dental, and vision insurance Creative and collaborative work environment Opportunity to directly shape products sold nationally and internationally

If you’re a graphic designer who loves illustration, packaging, and creating playful yet beautiful products for kids and families, we’d love to hear from you!