Performance Marketing Executive (E-Commerce)

Performance Marketing Executive Location:

Remote Working Hours:

Monday to Friday, minimum 4 hours overlap with UK GMT Contract Type:

Independent contractor We're looking for a hands-on Performance Marketing Executive to help scale our paid acquisition channels. If you're data-driven, eager to learn, and want to own real results at a fast-growing DTC brand, keep reading. This is a role for someone who punches above their weight and thrives on measurable impact. About Purolabs Purolabs is a fast-growing DTC supplements brand based in the UK with over 350,000 happy customers. We create clean, science-backed supplements that actually work. No fillers, no nasties, just real results. Featured in Vogue, Women's Health, and Evening Standard, our UK-made products are trusted by health-conscious people who refuse to compromise on quality. The Role As Performance Marketing Executive, you'll be a key driver in our growth engine, supporting high-impact acquisition campaigns and delivering insights that fuel smarter optimisation. Reporting into our Marketing Director, you'll bring a solid mix of strategic awareness and hands-on execution. You'll launch campaigns, follow the data, and keep levelling up performance, making sure Purolabs shows up in a meaningful way wherever people are searching, scrolling, or clicking. This is a role for someone who thrives in a high-growth environment, enjoys problem-solving with data, and is motivated by delivering measurable results they can own. This is a unique opportunity to grow your career within one of the UK's fastest-growing supplements brands, with real ownership from day one and opportunities for accelerated progression. Your Responsibilities Campaign Execution Launch and optimise paid social campaigns, with primary focus on Meta Ads Support the development and delivery of a structured test-and-learn roadmap, from creative iterations to bidding strategies and audience segmentation Assist with campaign builds, ad set structures, and creative testing across platforms Monitor campaign performance daily and flag opportunities or issues proactively Analysis & Reporting Track, analyse, and report on key metrics including CAC, ROAS, LTV, and channel performance Share insights that shape ongoing improvements and inform strategic decisions Build and maintain performance dashboards and weekly reports Conduct competitor research and identify trends worth testing Collaboration Work closely with our Creative Team to ensure campaigns are data-informed and aligned to growth objectives Collaborate with the wider team to share learnings and optimise the full customer journey Stay informed on platform updates, tools, and industry trends to help identify opportunities for continuous optimisation Put forward business cases to trial new platforms and effectively communicate results What You Bring Essential 1-3 years experience in performance marketing for a DTC brand or performance marketing agency Hands-on experience launching and optimising paid social campaigns (Meta Ads essential) Strong analytical skills with the ability to interpret data and translate insights into actionable recommendations Solid understanding of key e-commerce metrics (CAC, ROAS, LTV, AOV) Familiarity with attribution models and performance measurement challenges Proficiency in Excel/Google Sheets for data analysis A proactive, data-driven mindset with a passion for testing, learning, and improving Clear, fluent English communication skills (written and verbal) Nice to Have Experience in health, wellness, supplements, or beauty brands Understanding of CRO and what makes a high-converting landing page Familiarity with Shopify and e-commerce analytics Experience with subscription platforms like Recharge or Skio Experience with tools like Triple Whale, Google Analytics 4, or similar Basic understanding of Google Ads or TikTok Ads Your Personality Curious and eager to learn. You want to understand how everything works Data-driven. You let numbers guide your decisions, not assumptions Proactive. You spot opportunities and raise your hand before being asked Detail-oriented. You notice the small things that impact performance Resilient. You're comfortable with testing, failing fast, and iterating Team player. You collaborate well and communicate clearly What We Offer Fully remote with flexible hours (just maintain GMT overlap) Competitive rate based on experience Paid time off including UK bank holidays Real ownership and responsibility from day one Direct mentorship from experienced performance marketers Clear path for career progression as we scale Products that genuinely help people feel better Important This is a contractor position (not employment) Applications welcome globally Minimum 4-hour daily overlap with UK hours required CV must be submitted in English