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Senior Brand Manager

📍 Australia

Business Bosch Home

Job Description

At BSH, People Matter. Bring your unique skills, capabilities, and experiences to our dynamic teams where your contributions will drive our innovation culture. We strive to be a workplace that values people and supports opportunities for continuous professional and personal growth. As a leading manufacturer of home appliance brands Bosch, Gaggenau, Neff and Simens , we prioritize having a consumer centric mindset and creating positive experiences for the consumer throughout all interactions with our products and services. Join us now and give your career a home.You Belong Here. Job Description

As the primary custodian of the Siemens and NEFF brands in the Australia & New Zealand markets, you'll provide the vision, direction and executional guidance required to achieve consistent brand positioning and brand performance targets across the entire consumer journey. Applying a cross-functional outlook as well a deep understanding of the distinct consumer journeys in which your brand competes, your success in this role will be defined by the achievement of clear market positioning to well-defined target audiences, the proposition and adoption of new initiatives which enhance brand performance, and high marketing efficacy at critical consumer must-win moments. Desired Skills and Experience

Key Skills and Experience: Experience as a Brand Manager or Senior Brand Manager ideally within the durables or FMCG space A consumer-first mindset with a high-level of drive to achieve strategic and executional excellence for two brands with high growth targets A proven track record of interpreting brand strategy, consumer insights and positioning targets into a well-planned and executable program of work Commercial acumen and an ability to balance long‑term brand vision with shorter‑term sales, retail and trade penetration goals Strong brand building and communications management experience, leveraging both traditional and emerging channels Well-developed presentation and communication skills, underpinned by proud brand ownership and a commitment to proactively engage cross-functional teams in two distinct markets Excellent stakeholder engagement and the ability to build productive relationships with global and regional teams Commitment to organisational culture and compliance Health & Safety awareness and compliance

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Job Details

Posted Date: February 20, 2026
Job Type: Business
Location: Australia
Company: Bosch Home

Ready to Apply?

Don't miss this opportunity! Apply now and join our team.