Chief Operating Officer

The People Plugin is proud to partner with Crop Shop Boutique (CSB), a high‑growth Australian e‑commerce brand redefining athleisure, to recruit a talented Chief Operating Officer.

Founded in 2019 by Rachel Dillon, CSB blends style, function, and confidence in every piece, with a mission to empower women worldwide. This is an exciting opportunity to join a values‑led brand that’s scaling globally while staying unapologetically fearless in its pursuit of excellence.

About the Role Reporting to the Chief Executive Officer, the COO will play a critical role in shaping the operational backbone of a fast‑growing, values‑led, direct‑to‑consumer brand with an expanding global footprint. The role partners closely with Product, Marketing, Brand and Operations teams to drive business efficiency, scalability and execution. It is a hands‑on leadership role, balancing strategic oversight with practical operational delivery, helping to transform momentum into sustainable, scalable growth.

Key Focus Areas Operational Excellence

Lead business operations across e‑commerce, customer experience, people and culture, data, legal and compliance and international expansion.

Drive improvements in forecasting, budgeting, cash flow and resource allocation.

Build scalable systems and processes to support ongoing growth.

Strategy & Execution

Translate high‑level strategy into executable operational plans and manage the operating cadence.

Implement best‑practice frameworks for international expansion and operational scale.

Support the executive team with data‑driven insights and decision‑making.

Cross‑Functional Leadership

Partner with Product, Marketing and Brand leaders to align execution with commercial goals.

Build strong operating rhythms across teams and functions.

Foster a high‑performance, accountable culture.

Commercial & Financial Performance

Drive profitability through disciplined cost management and growth initiatives.

Oversee reporting, KPIs and performance tracking.

Support investment decisions that enable long‑term value creation.

Risk & Governance

Identify and manage operational risk.

Ensure compliance with relevant regulations and industry standards.

About You You are an experienced operational leader with a background in high‑growth, consumer‑led or e‑commerce environments.

You Bring:

Proven experience scaling operations in a growing business.

Strong commercial and financial acumen.

Experience managing digital platforms, logistics and customer experience at scale.

A pragmatic, detail‑oriented approach with the ability to think strategically.

Confident leadership style with the ability to influence and lead through change.

You’re comfortable operating in founder‑led businesses and enjoy building structure without slowing momentum.

Why Join Crop Shop Boutique? This role offers the chance to lead operations for a company that is reshaping the apparel industry. Working alongside a talented and driven team, you’ll take ownership of impactful initiatives and help guide CSB through an exciting period of growth and international expansion.

How You’ll Benefit:

Be part of CSB’s mission to empower women globally to "bring her confidence and comfort, CSB style."

Continued career growth with limitless opportunities.

Hybrid working arrangements, including a balance of WFH and office days.

Access to our generous Parental Package with extended leave options for both parents.

Full access to a state‑of‑the‑art gym at CSB HQ.

A competitive Flexible Working Policy.

Generous staff discounts and regular access to free samples.

An exciting team engagement calendar filled with initiatives and activities.

How to Apply If this sounds aligned to your experience and future career goals, we’d love to connect. Please submit your resume or reach out for a confidential discussion. Contact Xanthe at xanthe@thepeopleplugin.com.

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