Marketing CRM and Data Lead

We’re partnering with a well-known Australian organisation that’s well progressed in its Martech and CRM journey. The core platforms are in place, and the focus has shifted to extracting value, improving data quality, and lifting marketing capability. This role owns the CRM and Martech stream. You’ll lead a cross-functional squad across Marketing, Data and IT, setting priorities, managing the backlog, and keeping delivery moving. It’s hands-on, practical, and focused on making the current stack work better while preparing for a future move toward Microsoft Dynamics and the Power Platform. What you’ll be responsible for

Owning the CRM and Martech roadmap, backlog and priorities Leading a delivery squad and managing stakeholders across the business Improving automation, segmentation and personalisation across email and SMS Helping shift marketing from one-off campaigns to planned, always-on journeys Connecting campaign activity to reporting, attribution and insights Keeping current platforms stable while shaping the path to future systems What we’re looking for

Strong, hands-on HubSpot experience Proven Product Owner or Product Manager background in marketing or digital platforms Comfortable working across marketing, data and technical teams Able to balance delivery today with longer-term platform change Experience with Segment, Dynamics, Power Platform, Azure or Power BI is beneficial but not essential Why this role

Initial two-year fixed-term-contract A capable squad that needs structure, prioritisation and clear direction Real influence over how CRM, data and marketing capability evolve over the next 18–24 months Opportunity to move upwards or sidewards as the program progresses Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live. We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do. Should you require assistance in your interactions with us or through a recruitment process, please let us know so we can provide adjustments for you.

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