Senior Marketing Manager - Innovation

We’re looking for a

Senior Marketing Manager – Innovation

to lead consumer-led innovation across our portfolio — shaping what we grow, make, and bring to market next. This is a senior, hands-on role for someone who thrives at the intersection of insight, creativity, and commercial reality, and who is comfortable leading with influence. Job Description

The Opportunity This role leads the end-to-end management of innovation initiatives, contributing to a rolling product and varietal development funnel that fuels long-term growth. You’ll work closely with General Managers and cross-functional teams to turn insight into commercially viable, brand-aligned innovation — from early opportunity identification through to launch and learning. You’ll operate with a high degree of autonomy, partnering with senior stakeholders, guiding teams through complexity, and helping embed a stronger innovation mindset across the business. What You’ll Be Doing Shape the future Use consumer, customer, category, and market insights to inform long-term business planning and innovation strategy Identify white spaces, unmet needs, and occasion-based growth opportunities Help shape differentiated innovation platforms aligned to brand architecture and portfolio tiers (core, premium, incremental, breakthrough) Lead innovation from idea to impact Develop concepts and business cases for new product platforms. Partner with General Managers and cross-functional teams to assess commercial viability, investment, and ROI Provide marketing and consumer leadership into varietal strategy discussions alongside farming, technical, and commercial teams. Bring discipline to creativity Drive the Perfection Fresh stage-gate innovation process Prepare recommendations for senior leadership forums and support portfolio prioritisation decisions Balance ambition with focus, helping teams decide what to progress, pivot, or stop Drive strong go-to-market alignment across Marketing, Sales, Operations, Farms, Technical teams and customers Contribute to launch toolkits and internal communications to set teams up for success Support post-launch performance tracking and learning loops Lead without ego Lead and support the NPD team on assigned initiatives, providing coaching and direction Uplift innovation and ideation capability across the business Embed an innovative, curious, and disciplined mindset — often leading without formal authority Desired Skills and Experience

What We’re Looking For We’re less interested in a “textbook innovator” and more interested in how you think and lead; someone motivated by converting ideas into reality – delivering tangible outcomes. You’ll likely bring: 7+ years’ experience in innovation, marketing, or product management (FMCG, fresh food, or similar) Proven experience taking ideas from insight through to market delivery Strong commercial acumen and comfort building and evaluating business cases The confidence and judgement to work autonomously, while bringing others with you Exceptional stakeholder engagement and influencing skills Advanced capability in Excel, PowerPoint, and syndicated market data But just as importantly, you are: Naturally curious and consumer-obsessed Commercially & analytically grounded, not just idea-driven Comfortable with ambiguity and change A clear communicator who can simplify complexity Collaborative, humble, and credible — someone people trust Passionate about building capability, not just delivering projects Why Perfection Fresh? We’re a proudly Australian, market-leading fresh produce business with deep grower relationships, strong brands, and an ambition to keep pushing what’s possible in fresh food. We live our values every day: Passion

for what we grow and how we work Respect

for our people, growers, and partners Innovation

that’s practical, creative, and impactful Discipline

in how we execute Ethics

in everything we do If you want to work on innovation that is tangible, commercial, and meaningful — and be trusted to make a real impact — we’d love to hear from you.

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