Head of Paid Social

Head of Paid Social KingKong, South Yarra, Victoria, Australia

Base pay range:

A$100,000.00/yr - A$130,000.00/yr

We’re looking for an experienced, leadership‑oriented Facebook Ads expert to drive our Paid Social team’s growth. This is a high‑impact role in a fast‑growing digital agency that has generated over $1.33 billion in sales for more than 400 industries.

Responsibilities

Overall responsibility for managing the Paid Social team in their day‑to‑day responsibilities, including performance management and professional development plans for team members

Mentor and train the Paid Social team, ensuring quality work is being delivered

Establish and document processes for the effective delivery of the Paid Social function

In collaboration with Senior Management, develop and manage an appropriate Key Performance Indicator (KPI) structure for the Paid Social team

Assist your team in troubleshooting client issues

Be the first level of escalation for client‑related issues for the agency

Lead the growth of the Paid Social division through innovation and results

Distribute and manage client work appropriately across the Paid Social team

Collaborate with other departments with regards to processes and policies that impact on or are impacted by the Paid Social function

Prepare reporting and feedback for Senior Management on the department's performance to aid in the business decision making process

Setup, manage and optimise campaigns in Facebook's Ads Manager

Analysis of data and analytics to identify areas of opportunity and utilise conversion rate optimisation tactics (i.e. A/B, split‑testing, etc.)

Write effective direct response ad copy that sells (we’ll teach you this if needed)

Educate and keep Account Managers in the loop on our strategies and tactics

Keep your finger on the pulse to identify opportunities within paid social for the benefit of both the agency and our clients

Qualifications

Advanced knowledge of Facebook Ads Manager

Advanced knowledge of Google Analytics

Advanced knowledge of Google Tag Manager

Thorough knowledge of email marketing systems (InfusionSoft, MailChimp or similar)

Experience writing Direct Response Copy is a HUGE PLUS

Excellent verbal & written communication

Be efficient, organised and task oriented

Ability to manage multiple tasks & projects at once

A positive and solution oriented attitude

Active participation in learning and development

Good grasp of Photoshop

Experience mentoring and supporting a team

Strong leadership ability

Excellent client escalation abilities

Company first mindset

Data‑driven decision making

Benefits

Extensive training and full support

– we take training very seriously and will provide you with the industry's very best training, giving you the knowledge and confidence needed for greatness

Generous salary

– we want Australia's best talent and reward as such

Flexible Work

– because sometimes you just want to wear your comfy pants and slippers

Jawdropping headquarters

in South Yarra (just off Chapel St.), close to cafes and public transport

Driven and vibrant team

of the country's most switched on digital marketers and growth experts (who actually walk the walk)

Amazing growth prospects

and upward mobility, build an empire within our fine progressive company

How to Apply Please write a cover letter that tells me about YOU – why you think you would be the perfect fit for this role. Keep it concise, fact‑based and focus on the skills and experiences that align with the responsibilities and qualifications above. If you can’t take the time to do this, we ask that you don’t waste our time or yours by applying.

Seniority Level Mid‑Senior level

Employment Type Full‑time

Job Function Management

Industries Non‑profit Organizations and Primary and Secondary Education

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