Senior Marketing Manager

Due to rapid growth and an exciting next phase of expansion, we are partnering with a design-led homewares and furniture brand to recruit a Senior Marketing Manager into a newly created leadership role. This role offers a unique chance to shape the brand’s identity, lead standout campaigns, and drive growth for a business that creates beautiful, functional pieces for real homes.

The Opportunity As Senior Marketing Manager, you will be the driving force behind the brand - setting the strategic direction, leading major campaigns, and ensuring every customer touchpoint delivers a consistent, compelling experience. Your decisions will directly influence commercial performance, brand equity, and long‑term growth.

You’ll partner closely with the executive team to define priorities, allocate marketing investment, and help shape the broader business agenda. This is not a maintenance role - it’s a chance to build, evolve, and scale a brand during a critical growth phase.

What You’ll Be Responsible For

Own the brand strategy across all channels, acting as the brand guardian

Set and deliver campaign strategy across direct-to-consumer and trade channels

Partner closely with the executive team on marketing priorities, investment, and performance

Own the brand and content calendar across website, email, and social

Oversee websites, email marketing, paid media creative, and organic social content

Guide photography, video, and campaign production to ensure consistency and impact

Lead influencer, PR and brand partnerships aligned to key campaigns

Manage and brief external agencies and creative partners

Partner with eCommerce to analyse performance and translate insights into smarter brand and campaign decisions

Build, lead and develop a high‑performing marketing team

Operate lean, prioritising high‑impact initiatives and clear accountability

About You

A Senior Marketer with proven experience driving brand growth and recognition through strategy, creative campaigns and channel execution

Background in homewares, furniture or pure‑play eCommerce retail

Commercially sharp, brand‑led and customer‑obsessed

Confident operating at executive level and influencing business direction

Strong planner who can also execute with pace and precision

Experienced leading teams and managing agencies and creators

Why This Role Stands Out

Genuine ownership of brand strategy and marketing direction

Direct partnership with the executive team, shaping the business agenda

Opportunity to build and scale the brand during a pivotal expansion phase

High visibility, high accountability and high reward

Collaborative, passionate and down‑to‑earth team culture – no big corporate politics

Competitive senior salary package aligned to the role’s impact

South Eastern suburbs location

If you’re a senior marketer ready to step into a role where your work will materially shape the business, we would love to speak with you.

We are taking applications now – please apply via the link below or email lauren@bloomcareers.com.au.

Your application will include the following questions:

Which of the following statements best describes your right to work in Australia?

#J-18808-Ljbffr