Group Marketing Manager

Overview

National construction equipment company looking for a dynamic, innovative and creative leader to continue our growth across several Brands. This role reports directly to the CEO and will have the full support to continue the impressive growth we are continually seeing. The ability to work under pressure and adhering to deadlines is an absolute prerequisite for the role. Based in Newcastle or Brisbane we are looking to get the best of the best, salary commensurate with experience plus usual company benefits. Responsibilities Include but not limited to

Strategic Development

Create and implement comprehensive marketing strategies for all Brands that align with the company’s goals and objectives, delivering financial results across three states. Direct multi-channel marketing campaigns, graphic design, creative design, digital footprint and content for all of our Brands. Drive leads and customer retention while maintaining Brand recognition and awareness across all our Brands. Lead and mentor the marketing team ensuring that all initiatives are delivered on time and within budget, provide guidance and feedback to foster professional growth to build an energetic and fun culture.

Performance Monitoring

Establish and report on key performance indicators to assess campaign effectiveness and optimize strategies to improve ROI for Senior Lead Team. Work closely with our locations to ensure cohesive messaging and alignment for the Group ensuring communication is delivered at all levels. Conduct in depth market research and competitor analysis to identify and create opportunities for continued growth and ROI across all areas of our business.

Required Skills & Qualifications

A bachelor’s or master’s degree in business marketing, Communications or a related field is typically required. Proven experience in a marketing role with successes demonstrated, a strong understanding of digital marketing and creative strategies including social media and creative graphic design. Examples of improved ROI across your current role will be required. Analytical Skills

Proficiency in analysing data and information to make informed decisions to maximise marketing efforts and deliver our Group budgets and ROI. This is an exciting opportunity to join a National family run business which is experiencing growth across all areas, the ability to become part of the business and create opportunity and ROI. If you want to be part of a National, fun, exciting business then please send a covering letter and an up to date resume confidentially to:

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