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General Manager – Global Online Casino & Sportsbook

📍 Australia

Business seek.com.au

Job Description

General Manager – Global Online Casino & Sportsbook We are launching a global online casino and sportsbook platform and are seeking a highly experienced General Manager to lead the end-to-end build, launch, and ongoing operation of the business. This is a strategic leadership role responsible for commercial performance, compliance, product development, marketing, trading, risk, and operational execution across multiple international markets.

The ideal candidate has deep experience in online gambling, strong operational discipline, and the ability to scale a high‑growth, high‑compliance digital business.

Key Responsibilities 1. Strategy & Growth

Develop and execute the global go‑to‑market strategy for casino and sportsbook.

Lead market entry planning, licensing pathways, and regulatory approvals across jurisdictions.

Build multi‑year commercial plans focused on acquisition, retention, ARPU growth, and profitability.

Identify new markets, partnership opportunities, and competitive advantages.

2. P&L Ownership

Full responsibility for commercial performance, budget management, forecasting, and reporting.

Drive revenue growth through product optimisation, marketing efficiency, and strong customer economics.

Set KPIs across acquisition, retention, product performance, and operational efficiency.

3. Compliance & Licensing

Ensure compliance with all gaming regulations across jurisdictions.

Manage relationships with gaming regulators, auditors, legal advisors, and payment providers.

Oversee responsible gambling frameworks, AML/CTF controls, and fraud‑prevention systems.

4. Product & Technology Oversight

Oversee platform selection, integration of casino and sportsbook suppliers, game providers, and payment systems.

Lead product roadmap planning, feature prioritisation, UX, and optimisation of customer journeys.

Work closely with technology partners to ensure stability, speed, security, and scalability.

5. Marketing & Player Acquisition

Build and manage the global marketing strategy—including affiliates, SEO, paid media, influencers, and partnerships.

Develop retention programs including VIP, loyalty, CRM automation, and lifecycle marketing.

Ensure strong brand positioning and competitive differentiation.

6. Operations & Risk

Build and manage trading/risk teams across sportsbook operations.

Oversee customer support, payments, KYC/verification, fraud, and dispute resolution.

Implement robust internal controls and operational processes.

7. Leadership & Culture

Recruit, lead, and develop a high‑performance team across trading, operations, marketing, and compliance.

Establish a culture of accountability, data‑driven decision‑making, and continuous improvement.

Skills & Experience Required

Minimum 5 years senior leadership experience in online gambling (casino, sportsbook, or both).

Deep understanding of global gaming regulations, licensing requirements, and compliance.

Proven track record in scaling digital gambling brands or operating a regulated gaming business.

Strong commercial acumen with experience managing multi‑market P&Ls.

Demonstrated success in acquisition and retention marketing strategies.

Experience in sportsbook trading, risk management, and casino product optimisation.

Exceptional leadership, communication, and stakeholder‑management skills.

Ability to operate in fast‑moving, high‑compliance, high‑growth environments.

What We Offer

Opportunity to lead and build a global gaming business from the ground up.

Competitive executive remuneration package with performance incentives.

Full strategic autonomy with direct access to the Founder/CEO.

A fast‑paced, innovative environment with the backing of a successful group.

Willing to provide VISA Sponsorship for overseas candidates

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Job Details

Posted Date: December 11, 2025
Job Type: Business
Location: Australia
Company: seek.com.au

Ready to Apply?

Don't miss this opportunity! Apply now and join our team.